Simply Giving - Donate Toys Online to Australian Charities for Kids in Need

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Pro Bono Rates Simply Giving in Best Online Christmas Campaigns for 2014

18 Dec 2014

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Christmas is one of the most important periods in the NFP calendar as holiday campaigns often raise the most money. In the age of digital, NFP organisations must think outside the box. Digital marketing expert Richenda Vermeulen takes a look at which Christmas campaigns are making waves.

SimplyGiving - A digital toy drive

What is it?

SimplyGiving is an online toy drive that provides Christmas gifts to kids in need. The digital-born company partners up with other organisations by embedding themselves into the heart of a company’s website. They provide organisations a streamlined way to include a toy drive into their Christmas campaign, eliminating many of the logistical hassles of hosting your own toy drive.

Why is it effective?

The idea works because it leverages the credibility of its partners (like Vinnies). They create a branded webpage for their partners which has a short description of what the charity is doing. It also displays a progress bar to show how close they are to reaching their goals

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Thanks Monique from NSW for donating $140.41 worth of toys, including a Funko Pop Vinyl Comic Collectible Thor

Thanks Lucinda from NSW for donating $100.00 worth of toys

Thanks Claudia from VIC for donating $150.00 worth of toys

Thanks Chris from QLD for donating $212.95 worth of toys, including a Rainbocorns Mermaidcorns Surprise Assorted

Thanks Michele from NSW for donating $47.47 worth of toys, including a Beanie Boos Medium Plush Binky Bush Baby

Thanks Christophe from NSW for donating $74.46 worth of toys, including a LEGO City Jungle Explorer ATV Red Panda Mission

Thanks Nicole from NSW for donating $81.98 worth of toys, including a LEGO Friends Heartlake City Cafe

Thanks Grace from WA for donating $10.49 worth of toys, including a Aerobie Pro Blade Red

Thanks Jaclyn from QLD for donating $150.00 worth of toys

Thanks Jennifer from NSW for donating $314.84 worth of toys, including a Compass Stainless Steel

Thanks Shayann from WA for donating $50.00 worth of toys

Thanks Mackenzie from NSW for donating $81.59 worth of toys, including a Billabong G Beachcomber Wallet Black

Thanks Christophe from NSW for donating $42.48 worth of toys, including a LEGO NINJAGO Young Dragon Riyu

Thanks David from NSW for donating $110.98 worth of toys, including a Billabong G Beach Bag Tote Mermaid

Thanks Isabella from VIC for donating $30.99 worth of toys, including a Clementoni Science & Play Beauty Masks

Thanks Emily from VIC for donating $50.00 worth of toys

Thanks Gary from TAS for donating $100.00 worth of toys

Thanks troy from NSW for donating $30.00 worth of toys

Thanks Claire from VIC for donating $96.98 worth of toys, including a Bitzee Interactive Digital Pet

Thanks Kellie from NSW for donating $66.98 worth of toys, including a Keyboard With Microphone 37 Key Electronic